-
1 free standing insert
сокр. FSI рекл. рекламный вкладыш, рекламная вкладка (рекламный материал в форме брошюр, листовок и др., вставленных или вложенных в газету или журнал; печатается отдельно и не является частью газеты или журнала)free-standing insert coupon — купон-вкладка, купон на вкладке, купон-вкладыш
Syn:See: -
2 insert
вставка; вкладка; вкладыш; вклейка; "врезка"; втулка; перемычка; промежуточный кадр; корректурный знак, обозначающий место вставки♦ continuous roll insert цветная газетная вкладка рулонной печати♦ free standing (tip-in) insert отдельная рекламная вставка внутри текста статьи, распложенная не на рекламных страницах газеты♦ multipage insert многополосная (цветная) вкладка♦ package insert вставка рекламы при пакетном размещении; вкладка в упаковку товара -
3 tip-in
1) малоформатная рекламная вкладка в периодическое издание (напр. листовка, купон и т.д.)2) см. free standing insert
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